Leopold's Day Offers Unique Perspective Of Ulysses

Inspired by the journey of Leopold Bloom through Dublin on June 16th, 1904, Leopold's Day have released a carefully designed map of Dublin city formed purely from the people, premises and places cited in Ulysses.

This is the first time a map has been created which captures the landmarks and actual people who featured in the famous text. 

The map, a marriage of typography and cartography, is a labour of love which has been nurtured by Dublin based designer, Rachel Kerr for the last three years.

The map's directory includes over four hundred landmarks and businesses which formed part of the fabric of that monumental day when Leopold Bloom journeyed through the city.

Every detail has been carefully selected to capture the essence of the time; the feature typeface is a modern version of the original used in the first edition of Ulysses.  

"Ulysses provides such an amazing insight into Dublin in a bygone era that I felt it was the perfect lens through which to map the city," Rachel said.

Lithographically printed on premium paper at an impressive 1000mm wide x 700mm high, this map is sure to capture the imagination of Joyceans, Dubliners and those with a passion for design, typography and cartography.

A limited edition print, it comes in a postal tube for €125 so can be posted worldwide. A miniature version has just been released measuring a neat 240mm x 240mm. This is a foil blocked crop of the city centre on a stunning 700gsm turquoise board, inspired by the first cover of Ulysses.

Both the map and the miniature are available on leopoldsday.com 

Leopold's Day is a collection of beautifully designed pieces inspired by Leopold Bloom's journey through Dublin in June 1904.

It was founded in 2012 by Dublin born and based graphic designer, Rachel Kerr.

Trained in Ireland, Rachel has worked for award winning design studios in Dublin, London and Melbourne.

If you would like to find out more e-mail rachel@leopoldsday.com or visit www.leopoldsday.com.